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Author: David Fox

Comprehensive Guide to Signage Options: Styles & Applications

Hi, Dave Fox here from Starscape SEO.  Signage plays a pivotal role in establishing a brand’s identity and enhancing its visibility. Whether it’s a simple storefront sign or an elaborate illuminated display, signage communicates a business’s essence to potential customers. Effective signage not only draws attention but also conveys professionalism, builds trust, and helps differentiate […]

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Spotlight on The Cambridge Chamber of Commerce

Hi, Dave Fox here from Starscape SEO. The Cambridge Chamber of Commerce is more than just a business hub in our community—it’s the heartbeat of local enterprise, innovation, and advocacy. As the owner of Starscape SEO, I’ve had the privilege of witnessing firsthand the remarkable impact this organization has on Cambridge’s business landscape. In this […]

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Best Infographic Sizes and Why They Work

Hi, Dave Fox here from Starscape SEO.  In today’s fast-paced digital world, infographics have become an indispensable tool for conveying information quickly and effectively. However, the size of an infographic plays a crucial role in its success. Choosing the right dimensions ensures that your visual content is not only eye-catching but also optimized for its […]

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What Does “Pending” Mean For Google Merchant Center Products?

Hi, Dave Fox here from Starscape SEO. Google Merchant Center is a platform designed to help online sellers manage how their products appear across Google’s services, including Google Shopping and free listings. It’s an essential tool for e-commerce businesses looking to boost their product visibility on Google’s search results, making it easier for potential customers […]

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Google Merchant Center’s Content API – What is it? SEO Geek Explains

Hey, Dave Fox here from Starscape SEO.  Google Merchant Center (GMC) is an essential tool for businesses looking to advertise their products across Google’s various platforms, including Google Shopping, Google Ads, and more. While the standard interface of Google Merchant Center provides plenty of functionality, the Content API takes this a step further, offering businesses […]

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Scoping Out KW REALTORS® Youtube Pages – Analysis Pt. 1

Hi, Dave here from Starscape SEO. Welcome to the first part of our series, “Scoping Out KW REALTORS® YouTube Pages – Analysis Pt. 1,” where we take a casual yet insightful look at the YouTube presence of real estate professionals in the Kitchener-Waterloo area. At Starscape SEO, we believe that a strong online presence is […]

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Understanding GTINs in Google Merchant Center

Hi, Dave here from Starscape SEO.  When setting up your product feed for Google Merchant Center, one term you’ll frequently encounter is GTIN, or Global Trade Item Number. GTINs are a critical part of Google’s product data requirements, and understanding their role can make the difference between a successful listing and one that fails to […]

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3 Methods to Get Your Product Feed onto Google Merchant Center

Hi, Dave here from Starscape SEO. Google Merchant Center is an essential tool for any e-commerce business looking to showcase products on Google Shopping. There are several ways to upload your product feed to Google Merchant Center, each with its own advantages and potential drawbacks. This article will explore three primary methods: directly uploading products, […]

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Leveraging The Google Shopping Platform For Your Business

Hi, Dave Fox here from Starscape SEO. If you’re like many businesses, you have a range of products that you’re proud of and a well-maintained online store where customers can browse and purchase these products. But when it comes to featuring those products in Google Shopping, it often falls to the bottom of the priority […]

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What Makes A Good Infographic?

Hi, Dave here from Starscape SEO. Infographics, rooted in ancient visual communication like cave paintings and hieroglyphics, evolved through the Renaissance with innovations like William Playfair’s bar and pie charts in the late 1700’s. The term “infographics” gained traction in the late 20th century as digital tools made it easier to create visual data representations. […]

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