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Category: SEO Strategies

IT and SEO – Similarities And Differences Explained

Hey, Dave Fox here from Starscape SEO, and today I want to talk about how IT and SEO are not really the same thing at all. Ok, maybe you never assumed that they were to begin with, but I have seen confusion about this first hand, so I thought I’d talk about it here. The […]

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The Symbiotic Relationship Between Crypto and SEO

The worlds of cryptocurrency and search engine optimization (SEO) might seem like disparate entities at first glance, but dig a little deeper, and you’ll discover a fascinating interplay between them. The rise of digital currencies and blockchain technology has not only revolutionized finance but also reshaped online marketing strategies, particularly in SEO. Let’s dive into […]

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Why an Ugly Website with Good SEO Outperforms a Pretty Website With No SEO

Hey folks, Dave Fox here from Starscape SEO. In the digital age, most of us know that having an online presence is crucial for businesses of all sizes. Many companies invest heavily in creating visually stunning websites, believing that an attractive design will automatically translate into success. However, as much as some people would bet […]

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SEO Split Testing: Data-Driven Optimization for Maximum Impact

In the ever-evolving landscape of Search Engine Optimization (SEO), staying ahead of the curve requires more than just implementing best practices—it demands a commitment to continuous experimentation and optimization. SEO split testing, also known as A/B testing, is a powerful technique that allows businesses to compare different versions of their website or content to determine […]

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Mobile-First Indexing: Essential for SEO Success

Hi, Dave here from Starscape SEO. Back in 2015-2017, mobile-first indexing was a significant paradigm shift in how search engines crawl, index, and rank web pages. The Rise of Mobile-First Indexing Traditionally, Google and other search engines primarily crawled and indexed the desktop version of websites, and that’s where the priority was, but it eventually […]

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