If you’re a business owner who’s just starting to dive into the world of online marketing, you might have heard about Google My Business (GMB) and wondered what it’s all about. So, what exactly is Google My Business, and how does it work? Let’s break it down in simple terms. What is Google My Business? […]
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In the world of online business, and particularly Local SEO strategy, Google reviews are a powerful tool for building credibility and attracting new customers. But not all reviews are created equal. Among the various types of reviewers, Local Guides stand out as particularly influential voices. These are individuals who have dedicated themselves to contributing to […]
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Hi, Dave from Starscape SEO here. Whether you’re a business owner looking to expand your brand or a content creator aiming to build an audience, one universal truth applies: everyone on YouTube wants more views. But getting those views isn’t just about producing great content—it’s also about making sure people click on your videos in […]
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Hi, Dave from Starscape SEO here. In today’s digital landscape, online reviews can make or break your business. Whether you’re running a local coffee shop or a professional service firm, having a strong online presence is crucial. One of the most effective ways to enhance your visibility and credibility is by actively asking your customers […]
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Hi, Dave from Starscape SEO here. As a business owner, your Google My Business (GMB) profile is one of your most powerful tools, when it comes to Local SEO strategies. It’s the first thing potential customers see when they search for your business, and it plays a crucial role in shaping your online reputation. One […]
Learn MoreAlright, Dave Fox from Starscape SEO here. Business bosses, let’s cut through the fluff! Social media platforms come and go, but only a few truly stand the test of time. These are the ones that you, as a business, should probably be on, if you can afford it and have the motivation to keep up […]
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Hi, Dave Fox here from Starscape SEO. In today’s digital age, having an online presence isn’t just an option—it’s a necessity. Whether you’re a local bakery, a plumbing service, or an international e-commerce business, the internet is where customers discover, engage with, and ultimately decide to purchase from you. But as essential as this online […]
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Hi folks, Dave Fox here from Starscape SEO, and in this blog post, I want to answer the question: “Does my business need SEO?” And by “my” business, I mean your business. I’m writing this article because many people who run businesses will often say to me, “Is SEO… optional?” or even “What does SEO […]
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In the ever-evolving realm of web optimization, image formats play a critical role in balancing quality and performance. Among the various image formats available, WEBP has garnered considerable attention for its potential benefits and drawbacks. This article explores the origins of WEBP, its impact on SEO, and the factors that make it both a popular […]
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In the dynamic world of search engine optimization (SEO), staying ahead of the curve requires a deep understanding of evolving concepts and strategies. One such concept gaining prominence is Entity SEO. This article explores what Entity SEO is, its relevance, the origins of the idea, its practical applications in day-to-day SEO, and its relationship with […]
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